Physical Therapy Continuing Education Courses

Lauren Hebert PT, DPT, OCS

Lecture Name

Part IV: The Business of Workplace Consulting     $75.00


This lecture is part of the following course:
Build a Work Injury Consulting Practice

Description

This course teaches how to build a workplace consulting business plan that maximizes successful outcomes for workers, client workplaces and the physical therapy practitioner. The plan includes building a marketing plan that facilitates bringing your services to those who would benefit and branding yourself as an expert workplace injury consultant physical therapist.

Contact Hours: 2.00

Rating:   

Difficulty: Intermediate

Purpose:

The physical therapist will be able to confidently present him/herself as an expert consultant to the workplace. The physical therapist will create a successful consulting practice that enjoys excellent outcomes. The physical therapist will be effective at branding and marketing him/herself as the expert of choice for reducing workplace MSD.

Goals & Objectives:

At the conclusion of this course, the attendee should be able to:

1. List the essential steps to building a workplace consulting practice as the basis of a basic business plan.
2. Write a basic marketing plan for branding and growing a successful workplace consulting practice.
3. Describe outcomes measures for assessing effectiveness of prevention efforts.
4. Write a proposal, including budget, for a comprehensive MSD prevention program for a client workplace.
5. Describe how to overcome common objections client workplaces may offer to proposals for providing a comprehensive prevention program.
6. Describe follow-up services to maximize long-term prevention program success for the client workplace and describe spin-off services for MSD management beyond primary prevention.

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